The New York International Auto Show (NYIAS) is just around the corner and so is the IAG Research Awards. The awarding body gives distinction to automobile manufacturers that have created an ad campaign that effectively reaches their target audience.
The winners in the five categories will be announced at the opening press breakfast at the […]
KPMG, a global network of professional firms providing audit, tax, and advisory, as well as accounting services has released the top three contenders for the third annual World Car of the Year (WCOTY) awards.
WCOTY is a program organized and conducted by renowned automotive journalists from all over the world. Jurors have completed the evaluation of […]
In the news: Volkswagen of America has announced recently that both of Volkswagen’s Jetta and Pasat advertisements were chosen as finalists for the ‘Most Effective Overall Ad’ in the non-luxury category by IAG Research.
The IAG Research is a TV advertisement and product placement effectiveness measurement company. The Passat wagon was chosen as a finalist […]
Business Week reported that even though President Bush enjoyed a high-profile photo-op on Monday with the heads of the Big Three automakers who showed him an impressive lineup of their latest clean-car models. Flex cars include General Motors Corporation’s model that can run on ethanol, a plug-in vehicle powered by hydrogen from the Ford Motor […]
Owning a car is quite similar to tending a house. Every single part of it is important. You always have to make sure that everything is fine, take note of every detail, and replace and fix worn out parts. For cars, having a check-up now and then is a necessity in determining its condition. It […]
The Nissan North America Inc. said that 775 workers at its vehicle and engine plants in Tennessee, which equates to around 12 percent of the factories’ combined payroll, had accepted a company buyout plan. Initially, Parent Nissan Motor Co. only expected about 300 of the 6,200 factory workers to take the buyouts but the real […]